Connect with top industry decision makers.
LightFair draws attendees who are top decision makers from across the global lighting design, integration and technology spectrum.
We’ve re-imagined the trade show experience by focusing on what makes LightFair worth attending for the lighting professionals you want to see. Engaged attendees make promising prospects and serious customers.
We achieve this through:
- Robust targeted marketing programs
- Curated experiences
- Meaningful, thoughtfully designed networking opportunities
- Expanded education (one of the industry’s most comprehensive)
- Attendee buy-in program to bring the high-profile attendees you want to see
- NEW Design Synergist on-floor education program
LightFair attendees include leading global design, architectural and engineering firms.
Network with and present your products to lighting professionals in design, integration and technology and more.
- Architects, Lighting Designers, Hospitality Designers, Interior Designers, Lighting Retailers, Retail Designers & Store Planners, Specifiers, Consultants, Healthcare Designers
- Electrical Engineers, Engineers, Electrical Specialists, Construction Professionals
- Energy Consultants & Specialists, Utility & Public Utility, Urban & Regional Planners, Government Officials & Municipality
- ESCOs, Facility Managers & Owners
Data taken from LightFair 2019
Percentage increase by profession
LightFair Attendance Continues to Grow Across Professions.
We saw a marked increase in 2020 conference and trade show registrants over 2019, proving LightFair is where you need to be.
▲ 50%
Increase in conference registration
▲ 12%
Increase in qualified attendees/buyers
We identified gaps and strengthened targeted marketing efforts to attract attendees from niche industry segments and professions. Our combined efforts from research, attendee and exhibitor outreach and targeted marketing led to a boost in our pre-registration numbers for 2020.
-
72%
Average proportion of time attendees spend on exhibition floor.
-
89%
of attendees surveyed are decision makers.
-
90%
are likely to recommend LightFair.
-
88%
say LightFair has a high quality, professional set of Exhibitors.
37% spent
$1‐10 Million
11% spent
▲ $10 Million
Top specifiers: Building, construction, engineering, architecture or design company
Annual $ lighting products specified or purchased among LightFair attendees.
Among 400+ events, attendees rated LightFair as the most popular, must-attend event to discover, learn, network and assess.
Based on factors such as relevance, learning, networking, trends, innovations & exhibitors, Lightfair ranked up to 22% higher than comparable global lighting events.
Top Reasons to Attend LightFair
-
76%
Discover products/services
-
66%
Network
-
74%
Learn trends
-
62%
Assess products
All data taken from Lightfair 2019 research & Fusion Insights and Strategy 2020 attendee/exhibitor research.
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