Lightfair 2023 Sales Stars Contest

Sell your way to a free booth!

This contest happened on Wednesday, May 24, 2023.

The Contest

Ten top-notch individuals in lighting sales get to put their selling skills to test in this fast-paced competition. A panel of five experienced industry leaders will serve as judges/“customers”. Each candidate will be assigned one of two products from two different categories to “sell”.

Judging Criteria

  • Clear, creative and immersive explanation of product features & benefits
  • Completeness and accuracy of pitch and attention to detail
  • Presentation quality (professional, clear, concise, convincing)
  • Effectively involves judges in the demonstration
  • Persuasive and compelling presentation

LightFair Sales Stars | IES LIVE

LL23OFL6 | May 24 | 2:30 - 4:30 PM
Rules and Other Information
  • Participants MUST be employed with a LightFair 2023 exhibitor at the time of the show and will be handpicked by LightFair in March 2023.
  • Participants will be assigned ONE product to sell. Details of the product including a spec sheet and photos will be shared with participants three weeks prior to LightFair 2023.
  • The product information will exclude brand and company identifiers.
  • Each participant will have 2-3 minutes to present their product sales pitch to the judges at LightFair 2023.
  • Judging will be based on how well the product’s features, benefits and applications are communicated. More details below. No props, marketing assets or tools may be used for presentation.
  • Our panel of judges will choose THE LightFair Sales Star 2023.
  • The judges’ decision will be final.
The Prize

The winner’s current employer (booth they represent) will receive credit (equal to a 10x10 or 10x20 booth credit of $5,000) for the next Lightfair 2025 and bragging rights. The winning Sales Star and their employer will receive additional recognition across LightFair’s marketing channels including social media and emails.

Participation Eligibility

Each nominated Sales Star (participant) must be a high-performing Territory Manager, Regional Sales Manager, District Sales Manager, or representative from a Lighting Rep Agency of extraordinary merit. No VP of Sales, Director of Sales, or candidates in other supervisory roles.

Meet the Judges

Mark Lien, Augmented Illumination/Consultant, President, LC-HBDP-CLMC-CLEP LEED AP;

Shirley Coyle, Relevant Light, LC;

Bob Preston, Capital Electric, Solutions Specialist, LC, IES;

Randy Reid, Edison Report, Editor/Executive Director of NLB, LC;

Erik Ennen, CLMC, CLCP, CSLC, CLEP | President-Elect, NALMCO,

  • Contact LightFair

    Do you have questions about the LightFair trade show? We are happy to help.

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